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Agent Update Memo — August 2025

Below you will find new Medicare training and information both from Senior Marketing Specialists and the insurance industry as a whole. This information will be updated throughout the month.

Last Edited: August 25, 2025

Senior Marketing Specialists Updates

  • Our office will be closed September 1, 2025.

  • Looking for a HIP plan? Check out our quick cheat sheet!

  • Check out our AEP Toolkit, exclusive to contracted agents, for excellent resources like these:

    • Bundle Up Flyers – Med Supp and MA options available!

    • Business Preparation Packet

    • Steps to Take When Sending PEPAW PURL to a New/Future Client

  • Want to discuss your goals for AEP? Reach out today to schedule a meeting with us.

Industry Updates

Carrier Updates

  • If you write in IL, the MMP plans are sunsetting and moving to traditional DSNP. This is a big opportunity to get clients on your books!
  • AETNA
    • Aetna announced some plans are going non-commissionable, effective September 1!
      • Haven’t seen the announcement? Call us today to confirm whether your market was impacted.
  • CIGNA
    • Cigna MO rate increase announced! 12% for F/G/N on 9/1/25
  • DEVOTED
    • Interested in joining a Devoted 2026 Rollout Event? Click here!
  • ESSENCE HEALTHCARE
    • Rollouts are announced, beginning end of August and early September.
    • Will be commissionable in Little Rock, Arkansas again starting October 1, 2025!
  • GTL
    • GTL’s Advantage Plus offers a GPO Rider which includes a $100 Wellness Rider for a physical exam.
    • GTL HIP is expanding GI ranges to age 75 in some states! Call us if you have any questions.
  • HUMANA
    • The Humana Rollout has been wrapped up! It is VERY positive! Call us to make sure you’re ready with them for AEP!
  • MOLINA
    • We now have contracting for Molina in the following states;
      • AZ, CA, ID, IL, KY, MI, NE, NV, NM, OH, SC, TX, WA, and WI.
      • Reach out if you are interested in getting contracted!
  • MUTUAL OF OMAHA
  • TRANSAMERICA
    • Transamerica FE has a new PIN to sign process!
  • UNITED HEALTHCARE
    • UHC Sneak Peaks are out! Some markets are seeing cuts to Dental/OTC and SAR’s. Call us with questions!
  • WOODMEN LIFE
    • Med Supp sales in TX paused, effective September 1.
      • Due to recent changes of new Under 65 Med Supp Plans in TX, Woodmen is working on getting new premium rates approved and is pausing Med Supp sales until that happens.

AEP Prep

All contracted Agents receive FREE access to SMS-University, the industry’s most trusted, comprehensive online training platform, featuring numerous training modules, white-papers, and clear, concise education tools.

senior marketing specialists university

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